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How we do it


Yump has developed an AR mobile app that proposes a global training system formed by diverse games and dynamics in virtual scenarios to generate new positive habits in the user.


Through its neuroscientific-based methodology, based on the repetition of personalized audiovisual impacts, the user is able to modify their behavior patterns and regain control of their lives

Surveys on the ideal motivational system

Through a survey carried out in 3 continents (America, Europe and Asia) by Nielsen, it was concluded that the main aspects of personal improvement to which we aspire are:


Among the most important characteristics of the ideal motivational system, those surveyed mentioned:

Results of a study by the Universidad Autónoma de Madrid

In addition to numerous internal tests, two experimental studies were conducted through the Universidad Autónoma de Madrid to test the effectiveness of the platform developed by Yump. The two studies were carried out with 200 and 400 people respectively.

The studies saw extraordinary results in terms of motivation and goal achievement:

  • After a complete experience of several weeks with the Yump Platform, the number of students with very good and excellent grades, increased by 100%, compared to the control (placebo) group.

*Studies scientifically validated by the sample size. Confidence index: 95%

Scientific validation

The mobile application developed by YUMP has been tested externally through the collaboration agreement signed with the UAM (Autonomous University of Madrid) and with the University of Pennsylvania

Below we can see some of the most relevant results:

Expert Committee

Yump has a top level Expert Committee that not only provides the scientific bases that the project requires, but helps to develop current and future programmes both for business and individuals, with a special emphasis on acquiring habits for a healthier, more balanced life.

The professional level of the members of the Expert Committee is one of excellence in every area that they represent: Neuro-Linguistic Programming (NLP), Psychology, Mindfulness, Coaching, Addiction, Psychiatry, Endocrinology/Nutrition/Obesity, Diabetes, etc


Gustavo Bertolotto
Specialist in Neuro-Linguistic Programming


Techu Arranz
Specialist in Neuro-Linguistic Programming


Gustavo Diex
Mindfulness expert


Carmen García de Leaniz
Emotional Education expert


Dra. Raquel Rodríguez-Carvajal
Doctor of Psychology, Universidad Autónoma de Madrid. Professor in the Department of Biological Psychology and Health


Ana Arrabé
Mindfulness expert


José Manuel Sainz Quintana
Addiction specialist


María Talavera
Wellbeing expert


Research and collaboration agreement between Yump and the Universidad Autónoma de Madrid (UAM)

“Project co-financed by the Ministry of Energy, Tourism and Digital Agenda, within the national plan for Scientific Research, Development and Technological Innovation 2013-2016. Strategic Action of Economy and Digital Society 2015 “.

Online tool with a neuroscientific basis for the motivation of chronic patients

Objective: The main objective of the project is to develop an online tool that promotes users with chronic diseases -and in particular those with overweight and obesity-, a change in long-term habits, thus facilitating long-term compliance with their goals.

Result: The project was completed very successfully in December 2017.

The final product met expectations, not only in terms of subjective perception, engagement and general user experience with the tool, but also its results at a scientific level and, therefore, absolutely objective (at the level of motivation, perseverance, or performance in values ​​and personal goals), have been validated scientifically in various investigations.

These results have been subsequently presented at several international congresses of Clinical Psychology and Positive Psychology

File number: TSI-100700-2015-50