Brothers Alex and Rafa Mahave are the founding partners and promotors of the Yump project. In 1997, Alex and Rafa founded ThinkSmart – a leading consultancy in Spain in the development and implementation of motivational, training, incentives and performance improvement programmes for the employees and salesforce of the country’s leading companies and multinationals.
In 2009, when the company already had a structure made up of over 150 employees, the Mahave brothers decided to apply their know-how and experience to undertake a new and ambitious business venture: Yump. This time, it was aimed at performance improvement much more widely, not just for businesses (B2B) but individuals as well (B2C)
Co-Founder & CEO
Rafael has a Master´s Degree in Industrial Engineering (ICAI School of Engineering, Madrid).
He gained extensive experience in investment banking before founding the company ThinkSmart with his brother.
Rafael is also an International Certified Coach
Co-Founder & CEO
Alex is a Law graduate from the Universidad CEU San Pablo, Madrid, with a Masters from IE Business School and ICADE.
He is also an International Certified Coach
Founding Partner, Chairman & CEO of the The Institute of the Digital Economy
Professor of Multi-Channel Marketing and e-Commerce at ICEMD – ESIC
Founder & Chairman of Swanlaab Venture Factory
Partner & CEO of IVC International Venture Consultants
Entrepreneur, consultant, lecturer and business advisor
Strategic consultancy expert in HR, organisational transformation and business consultancy
Ex-Vice President of JPMorgan, Bankers Trust Company and Svenska Handelsbanken.
Directing Partner at Fastway Courier Spain, CEO of SvenIberia S.A. and Time System España S.A.
Ex-Managing Director, Head of Equities in Nomura
Ex-Managing Director at Lehman Brothers
Ex-Managing Director at Credit Suisse
Founding Partner at Alamir Servicios Financieros